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Patrick expects that each person he hires for his online business to be involved in studying trends involving new​ technology, competitors, and customers. These employees are involved in​ ________. A. customer analysis B. external analysis C. internal analysis D. industry analysis

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phpastorino

Answer:

B. external analysis

Explanation:

External Analysis is the analysis of the external environment and provides insight into the opportunities and threats within a business environment. This forms the input for a SWOT Analysis on which the ultimate strategy of a business is based. Together with the Internal Analysis, it forms the Situational Analysis.

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